From conceptualization to final visualization, AI tools are transforming the way we imagine and design spaces.
Interior design increasingly incorporates technologies that facilitate the visualization of ideas and the projection of environments adapted to the needs and preferences of each user. Artificial intelligence (AI) opens up the possibility of working with information based on real data about habits, uses and styles, making it possible to anticipate decisions and optimize the final result.
These tools make it possible to generate previous visualizations of the project, exploring different aesthetic and functional alternatives before its execution. This makes it easier to evaluate how to integrate the products into the space, adjust the proposal to the client's requirements and define combinations of colors, textures and shapes that respond to a specific objective. The professional's judgment remains decisive in validating and refining the most appropriate options.
Rather than replacing creativity, AI acts as a support to enhance it. By streamlining exploration and visualization processes, it frees up time for architects and designers to focus on refining concepts, proposing innovative solutions and developing projects that combine aesthetic and functional value.
"Artificial intelligence doesn't replace creativity: it drives it. It gives us the ability to make more agile and precise decisions, and to transform a concept into something tangible more quickly. In this way, we can focus on what is essential: creating spaces that connect and meet people's needs," says Javiera Barbosa, an architect specializing in innovation and entrepreneurship at MASISA.
The integration of artificial intelligence in design processes, applied with professional judgment and experience, allows us to develop more personalized proposals, minimize errors during execution and optimize the use of resources. This drives a more efficient design approach aligned with the needs and expectations of each client.
