They've reached their first 12 years as a Placacentro! Located in Cumaná, Sucre state, is one of MASISA Venezuela's most solid clients, whose team is celebrating its twelfth anniversary this November. To mark the occasion, they organized special and practical activities that not only strengthen commercialization but also promote learning.
The program includes a live carpentry workshop that will be held in the store. Larry Achang will serve as the facilitator, contributing his knowledge in a collaborative manner. In addition, there will be promotions, exhibitions from the different brands that make up their network of partners, special prizes, and even a tasting bazaar.
"The agreement was reached at the client's initiative, as they wanted to do something different this time. Taking into account that our main clients are carpenters and furniture makers, we supported the idea. That's why we thought of Larry! An excellent expert in the field," said Luis Miguel Franco, Regional Sales Manager.
Charles Caliendo is the owner of Placacentro MASISA, where they offer tools, products, and services. "Effort, innovation, and passion for wood" is the motto of his commercial project, which maintains its objective in eastern Venezuela. It is a wholesale supply store that offers everything for the carpenter, as well as personalized advice.
"Currently, the MASISA product we are offering is raw wood. Our plan is to also be able to offer melamine in all its presentations," the entrepreneur stated.
Customer orientation is one of the company's most important values, sustained by the relationship with internal and external clients. As stated in our framework of action: "we build trusting relationships with our customers through excellence in service, innovation, quality, and the sustainability of our products and solutions," and all teams work together on this.
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