MASISA aims to be a leader of long-term profits in Latin America in the wood board business for furniture and interior architecture, leveraging synergies and the value of forests, underpinned by triple bottom line management. MASISA’s value proposal is to be a reliable brand, close to all its stakeholders, anticipating market needs by means of product and service innovation, and operating responsibly towards society and the environment.
The Company has 13 industrial board complexes in Chile, Argentina, Brazil, Venezuela and Mexico, and all of them have ISO 9.001, ISO 14.001 and OHSAS 18.001 certification. Moreover, all MASISA’s wood boards are produced in accordance with the European E-1 standard on low formaldehyde emissions.
MASISA also has three other units that operate in synergy with the core wood board unit, i.e., forestry, solid wood and retail, which create value and greater competitiveness for the Company.