Masisa is committed to managing its business sustainably, seeking to maximize the financial, social and environmental returns of its operations. That entails incorporating social and environmental variables as a comprehensive part of its business strategy, which is presented in its Sustainability Scorecard tool and its governance indicators, operating through triple bottom line management.
Regarding this, social responsibility is construed as responsible and ethical engagement with our surrounding communities and diverse stakeholders.
Masisa’s sustainability strategy is approved by the Board, which periodically receives a report of the implementation and assessment of the strategy by the chief executive.
The Sustainable Development Council, comprising country managers and corporate managers, proposes Masisa’s medium and long-term sustainability
strategy; it defines the policies, programs and leadership targets to make sure Masisa attains world-class financial, social, environmental, health and safety management standards; it identifies and reports on emerging issues and supports executives of Masisa and its affiliates in achieving the targets. It also coordinates compliance with the principles of the UN Global Compact.
The country general management and the forestry and operations managers define the environmental, social and health and safety targets and implement the programs and action to achieve them. For this, they assign the responsibility for the targets and management of stakeholder relations.
Those who perform this function have a functional relationship with Masisa’s Sustainable Development Council. To assure compliance with the targets, action and programs, they must be considered in the independent review processes that the internal audit area undertakes periodically.
Basic Level: This is the management of impacts arising from the operation, which envisages achieving the business objectives, complying with local legislation (legal license) and obtaining the social license, but it is also aimed at preventive management of the social risk for the company and controlling operating impacts (environmental, social and economic) in the influence area and value chain. This level is mainly managed at operating level and seeks to generate a short-term return, safeguarding the sustainability of long-term operations.
Strategic Level: Generation of business opportunities to solve environmental and/or social problems to attain leadership action. It arises from the participative design of a strategic sustainability agenda, which at Masisa is mainly developed in the Sustainable Development Council. This level aims to generate a mid-term return.
Collaborative Development Level: This is the project to build a common vision of local development with the players of a territory to work with a long-term vision towards a goal of sustainable human development, which includes financial, environmental and social issues. The Company is just one of several players in this and not the main player, and its task is to coordinate and support the process rather than manage it. This level generates a long-term return.